Business to Consumer Data
The UK B2C market file is the UK’s largest and most up-to-date snapshot of the UK consumer landscape available. The file is based on factual data from a multitude of sources.
The file comprises over 45,000,000 named individuals and over 22,600,00 active households and has been meticulously built from insurance companies, banks, the electoral role and major socio-demographic Complementing this factual base is a plethora of survey-gathered and regularly updated lifestyle profiles.
In total the UK B2C market file has over 510 lifestyle profile overlays to help you hone in on your prioritised market segments and elusive consumer prospects with ease.
Here are a few of the selection sets available to customers for profiling their consumer data selections:
• Demographic
• Credit/ Short Term Usage
• Loan Propensity
• House Equity
• Pension Likelihood • Financial
• Investor
• House Value
• Income
• Age